by Dave Gonynor | Dec 21, 2015 | PPC Ads, Restaurant Email Marketing, Web Marketing
There are more ways than ever before for marketers to track where their customers are coming from, who saw advertisements they put out and whether people who saw those advertisements came and visited a store. Many big-time companies are helping marketers figure out...
by Dave Gonynor | Dec 17, 2015 | Restaurant Email Marketing, Web Marketing
As technology continues to evolve, there is an ever-growing amount of channels through which you can communicate with your customers. But which of these channels do customers enjoy using the most to stay in touch with their favorite brands? A survey by MarketingSherpa...
by Dave Gonynor | Dec 14, 2015 | PPC Ads, Restaurant Email Marketing, Web Marketing
A location-based marketing firm called xAd released its annual Mobile Path to Purchase study earlier this fall. The study provides some reliable information about the journey customers take from discovering a product to eventually making a purchase. Unsurprisingly,...
by Dave Gonynor | Dec 7, 2015 | PPC Ads, Restaurant Email Marketing, Web Marketing
If you are looking for an new channel to use to reach out to your customers, consider adding text messaging to your overall restaurant marketing campaign. SMS is an excellent way of supplementing your existing digital and print campaigns. With the SMS services from...
by Dave Gonynor | Dec 3, 2015 | Restaurant Email Marketing, Web Marketing
As mobile devices continue to become more prevalent in just about every area of our lives, so too do they increase in importance for marketers of all industries. Consumers are using mobile devices for purchases more than ever before. So why not cater to these...
by Dave Gonynor | Nov 24, 2015 | Restaurant Email Marketing, Web Marketing
The way restaurants manage the point of sale (POS) is rapidly changing. Are you prepared to change with it? As technology continues to advance, so does the way businesses sell their products. We’ve seen a tremendous boom in eCommerce in the last ten years, for...
