by Dave Gonynor | May 5, 2016 | Effective Advertising, Web Marketing
Effective advertising methods range from word of mouth to upgrading your website. As a restaurant, bar, or a chain, it’s vital that you figure out the effective advertising methods to draw in the clientele you’d like to serve. At That’s Biz, we strive to help you...
by Dave Gonynor | Feb 22, 2016 | Loyalty Program
Successful loyalty programs implement strategies that support your overall business goals and create high perceived value for your customers. Here are two perspectives to consider before building your restaurant loyalty program. Value / Incentive Perspective. Before...
by Dave Gonynor | Feb 4, 2016 | Web Marketing
For many years, restaurants have been relying on local print and coupon mailers for their advertising. Of course, print advertising comes with a number of challenges. It is difficult to understand who is interested in your ad, who saved the ad because they were...
by Dave Gonynor | Jan 29, 2016 | Web Marketing
Early estimates going into 2016 indicated that around 96 percent of mobile devices users would search for a digital coupon this year. When you consider the sheer number of people who regularly use internet-capable mobile devices throughout the United States, which is...
by Dave Gonynor | Jan 21, 2016 | Restaurant Email Marketing
As we kick off 2016, email marketing remains a go-to strategy for restaurants because of its low cost and effectiveness (when done well). However, most restaurants can stand to get a bit more aggressive with their email marketing tactics. Here are a few strategies you...
