by Dave Gonynor | May 5, 2016 | Effective Advertising, Web Marketing
Effective advertising methods range from word of mouth to upgrading your website. As a restaurant, bar, or a chain, it’s vital that you figure out the effective advertising methods to draw in the clientele you’d like to serve. At That’s Biz, we strive to help you...
by Dave Gonynor | May 2, 2016 | Loyalty Program
A recent report by Deloitte.com entitled “Second helpings: Building consumer loyalty in the fast service and casual dining restaurant sector” contained a lot of useful and intriguing information for restaurant owners about building loyalty among customer. Today we are...
by Dave Gonynor | Apr 25, 2016 | Guest Surveys
In the digital age, one thing is certain — opinions are closer and easier to read than ever before. Statistics show that 68% of millennials trust online reviews, while only 34% trust television advertising. 8 out of 10 consumers trust online reviews as much as...
by Dave Gonynor | Apr 22, 2016 | Restaurant Email Marketing
There’s no denying the vitality of email promotions in the restaurant world. What’s equally true is that with the over saturation of marketing emails, inboxes with SPAM filters make it difficult to reach consumers. Not only does an email need to get past a SPAM...
by Dave Gonynor | Apr 4, 2016 | Guest Surveys
Owning a restaurant brings a lot of new obstacles for any owner to overcome. Sometimes it is finding the right staff, day to day operations and sometimes an obstacle can come in the form of a negative review. It’s a fact of life that there will be positive and...
by Dave Gonynor | Mar 31, 2016 | Restaurant Email Marketing
Email promotions are a vital element of any restaurant marketing campaign. However, as digital marketing and email platforms have evolved over time, many restaurant owners have not evolved along with them, meaning restaurants are still creating their marketing emails...
by Dave Gonynor | Mar 28, 2016 | Restaurant Email Marketing
When performed correctly, email marketing can be a major asset for your restaurant. But for it to really be effective, it needs to be more than an item to check off your list every week or month. You need to make sure you are performing tasks that set your emails up...
by Dave Gonynor | Mar 24, 2016 | Web Marketing
A new research paper by Jupiter Research indicates digital coupons have become a core component of promoting a company’s products and services to customers and reinforcing brand loyalty. Today, companies are seeking ways to keep their customers connected with their...
by Dave Gonynor | Mar 21, 2016 | Restaurant Email Marketing
Want an example of just how much digital coupons can boost the overall sales and customer loyalty of a brand? Look no further than organic foods supermarket Whole Foods, which recently announced it is bringing in digital coupons to help bring in even more shoppers....
by Dave Gonynor | Mar 17, 2016 | Guest Surveys
Numerous studies have shown that consumers trust word of mouth advertising, that is, testimonials and reviews from their friends and relatives, more than any other form of advertising. Word of mouth is the most likely to drive sales for your business, which means it’s...
