Facebook started over 10 years ago and is still going strong. There’s even a movie based on the inception of the biggest social networking service on the internet. In the last 10 plus years, people have been flocking to Facebook as a means to make friends, showcase businesses, share news, and so much more. There are more than one billion accounts open and active on Facebook, so don’t you want to get on there to show off your restaurant?
While you’re not going to target every single active account, you will showcase your restaurant to those in your area. Facebook ads are a great way to focus on the interests of your desired audience and keep your establishment at the top of their minds. We’ll go over three benefits in our blog about the benefits of Facebook ads, but for more information watch our video or contact us!
Benefits Of Facebook Ads
Facebook is a great way to showcase your restaurant. There are so many benefits to using Facebook ads. While you’ll need to strategize and put some effort in, you will see the advantages to the time that you spend. However, if you don’t have enough time, then That’s Biz can help with advertising for restaurants. We have services and products that will make advertising for restaurants much easier.
Some of the benefits that you can expect with Facebook ads are as follows:
Welcome First Time Customers
First time customers offer your restaurant a lot. If one person comes in that can quickly turn into that first customer and a friend, significant other, or a family member. Those two people can turn into small to large groups and become customers for life. That one person can also spread the word by leaving a great review, word of mouth, or using Facebook to post where they are and how great the food is. Facebook ads will help to bring in those first time customers by targeting their interests. If you’re a vegetarian restaurant and you target vegetarians in the area, you’ll have a variety of new first time customers.
Showing Off Your Menu Item
Foodies aren’t just a millennials way to describe how much they enjoy consuming food. It’s quickly turning into a way for many people to show how delicious food looks with just an image. Food porn is a real thing these days and it’s a great way to showcase menu items. If you have a one-of-a-kind dessert or a popular appetizer that’s a must-try, then include it in your Facebook ads to really plant that idea of coming to your restaurant in your audience’s mind. After all, there’s nothing like seeing a deliciously, cheesy slice of pizza to really make you want a whole savory pie for dinner.
Keep Your Restaurant At The Top Of Customers’ Minds
Facebook ads will keep your restaurant at the top of your customers’ minds. When someone gets on Facebook, they’ll see your restaurant and as they go through their day, it’ll be on their mind. Some of what they may be think is:
- Should I stop at the restaurant for dinner or lunch?
- Would it be a good idea to take the family out this weekend for a great meal at your restaurant?
- I can’t wait to enjoy another delicious meal! Their food is so tasty!
By investing in Facebook ads, your customers will see the advertising for your restaurant and it’ll stay with them through the day.
Remember, if you don’t have time to implement the latest marketing strategies for your restaurant, That’s Biz is a great resource. All you need to do is call!