Here at That’s Biz, we know just how powerful text message marketing can be. However, we know that not everyone is up to date on the latest facts and figures about SMS marketing services. If you’re a restaurant owner and are wondering if you should incorporate text message marketing into your advertising efforts, then the answer is a resounding yes! However, you’re not just getting that “yes” from us — you’re also getting it from all of the statistics we’ve gathered below about text message marketing.
These statistics were all gathered this year by TechJury, and we hope they’ll help you realize just how powerful text message marketing can be. If you’re ready to take on this form of advertising, then That’s Biz can help. Contact us today!
SMS messages have a 98% open rate.
Restaurant marketing can be hard — just like running a restaurant is hard. When text messages have a 98% open rate, though, it makes getting customers to your door a little bit easier.
SMS messages have a 209% higher response rate than phone, email, or Facebook.
We’re willing to be you’re already trying forms of advertising like emails and social media. Guess what? SMS messages are far more likely to be opened.
About 90% of SMS messages are read within three minutes of being sent.
So, if you send a coupon via text shortly before lunch, you can bet that your customer saw the message and is considering your restaurant for their lunch break.
Consumers redeem SMS-delivered coupons about 10 times more than other coupon types.
The best forms of advertising are the ones that work — and coupons via text are used about 10 times more often than other coupon types are.
SMS messages feature open rates that are nearly five times higher than emails’ open rates.
Tired of your emails getting sent to spam or deleted without being opened? SMS open rates are far higher, meaning the chances of a customer coming through your door with a coupon are higher.
SMS marketing campaigns perform about seven times better than email campaigns.
We handle text message marketing and email marketing, so we want both to succeed. However, it’s clear that SMS marketing services can often be more fruitful.
After opting in, 75% of consumers are OK with receiving business SMS messages.
Text message marketing doesn’t have to be a turn-off for your customers. In fact, one of the benefits of texting services for businesses is that customers choose to be a part of it.
Short, branded links can improve conversions in SMS marketing.
One of the best practices in text message marketing is to keep things short and simple — and clearly it pays off in terms of conversions.
Work With That’s Biz for Text Message Marketing.
When it comes to restaurant marketing, you can trust That’s Biz. Whether it’s texting services for businesses or another advertising method, we can help. Contact us today to get started with text message marketing.
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