by Dave Gonynor | Sep 1, 2016 | Digital Coupons, Digital Marketing
Birthday coupons have the highest redemption of any coupons emailed. It’s not a surprise…The power of FREE. What’s surprising is… Why some customers try to use it more than once. Argh… Most restaurants try and limit the abuse by…...
by Dave Gonynor | Aug 25, 2016 | Digital Coupons, Digital Marketing
Website visits are lightning fast. Quick glance… Find what you want… Gone. Your email club signup is on your website. But where? Buried. To get email signups – make your signup form scream… “Look at me – get this juicy deal...
by Dave Gonynor | Jun 21, 2016 | Mobile Apps
According to a report by Nielsen at http://www.nielsen.com/us/en/insights/news/2015/so-many-apps-so-much-more-time-for-entertainment.html, it seems that consumers are spending an average of over 37 hours per month on phone apps usage. Even if there are millions of...
by Dave Gonynor | Jun 17, 2016 | Customer Feedback, Guest Surveys, Online Reviews
According to a study from ReviewInc that can be found at http://blog.reviewinc.com/2016/01/05/most-effective-advertising-in-2016/, while there are many advertising techniques that work review sites are by far the most important source of information when a customer is...
by Dave Gonynor | Jun 13, 2016 | Loyalty Program
Loyalty services have evolved quite a lot in the past few years, offering a more interesting, impressive approach in regards to the way consumers acquire specific benefits. Companies in the food industry are doing all they can in order to generate more exposure and...