Pay-Per-Click (PPC) advertising is one of the best methods available to give yourself a digital marketing boost. However, there are a lot of myths floating around about the practice that can give it a bad rap, especially among business owners and marketers who might...
What are Citations? Citations are mentions of your business name and address on other websites. An example of citations are directory listings such as the online yellow pages. Your listing on review sites like Yelp, Trip Advisor and CitySearch are all citations. And...
On February 26 Google announced on its Webmaster Central Blog that, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches and will have a significant impact in our search results....
