by Dave Gonynor | Aug 24, 2018 | Digital Coupons, Digital Marketing, Restaurant Email Marketing
Introducing Intelligent Digital Coupons You’ve just email blasted a great offer to your email club. You know it’s a winner and expect lots of redemptions. The results were okay, but you were expecting great. After all, you put in so much effort advertising for your...
by Dave Gonynor | Aug 25, 2017 | Digital Coupons, Facebook Advertising
Did you know Facebook coupons are more likely to be shared among friends and can increase the size of your restaurant’s network overall? According to a study from Whaleshark Media, 74% of active digital coupon users indicated that they would be likely to try a...
by Dave Gonynor | Jun 8, 2016 | Loyalty Program
AlixPartners, a leading global business advisory firm, recently published the North American Restaurant and Foodservice 2016 Outlook port entitled, “Tall Orders: Higher Wages and Menu Changes”. The report included some very interesting findings. The US food industry...
by Dave Gonynor | Mar 24, 2016 | Web Marketing
A new research paper by Jupiter Research indicates digital coupons have become a core component of promoting a company’s products and services to customers and reinforcing brand loyalty. Today, companies are seeking ways to keep their customers connected with their...
by Dave Gonynor | Mar 21, 2016 | Restaurant Email Marketing
Want an example of just how much digital coupons can boost the overall sales and customer loyalty of a brand? Look no further than organic foods supermarket Whole Foods, which recently announced it is bringing in digital coupons to help bring in even more shoppers....