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The Most Effective Forms of Advertising in 2016

The Most Effective Forms of Advertising in 2016

Effective advertising methods range from word of mouth to upgrading your website. As a restaurant, bar, or a chain, it’s vital that you figure out the effective advertising methods to draw in the clientele you’d like to serve. At That’s Biz, we strive to help you...
Report: Digital Coupons Becoming Core Component of Marketing

Report: Digital Coupons Becoming Core Component of Marketing

A new research paper by Jupiter Research indicates digital coupons have become a core component of promoting a company’s products and services to customers and reinforcing brand loyalty. Today, companies are seeking ways to keep their customers connected with their...
Facebook Advertising for Restaurants

Facebook Advertising for Restaurants

For many years, restaurants have been relying on local print and coupon mailers for their advertising. Of course, print advertising comes with a number of challenges. It is difficult to understand who is interested in your ad, who saved the ad because they were...
Digital Coupon Popularity Will Continue to Increase in 2016

Digital Coupon Popularity Will Continue to Increase in 2016

Early estimates going into 2016 indicated that around 96 percent of mobile devices users would search for a digital coupon this year. When you consider the sheer number of people who regularly use internet-capable mobile devices throughout the United States, which is...
New Study Shows Importance of Easily Redeemable Coupons

New Study Shows Importance of Easily Redeemable Coupons

In a recent study conducted by Forrester Consulting, researchers analyzed the effect coupons have on purchasing behaviors. They found that 89 percent of survey respondents had used coupons at least once in the previous three months. Of those 89 percent, more than half...
How to Get More People to Open Your Emails

How to Get More People to Open Your Emails

One of the services we provide at That’s Biz is email marketing to help you deliver digital coupons straight to the email accounts and smartphones of your customers. Of course, engaging in email marketing is only worthwhile if you are getting a good percentage of your...