by Dave Gonynor | Jan 4, 2016 | PPC Ads
Pay-Per-Click (PPC) advertising is one of the best methods available to give yourself a digital marketing boost. However, there are a lot of myths floating around about the practice that can give it a bad rap, especially among business owners and marketers who might...
by Dave Gonynor | Dec 30, 2015 | Restaurant Email Marketing, Web Marketing
When most people think of coupons, they usually think of elderly people clipping paper coupons out of the Sunday paper. But in today’s world, coupons are fast becoming a way to reach out to younger customers, thanks to the rise in mobile devices and the greater...
by Dave Gonynor | Dec 28, 2015 | Restaurant Email Marketing, Web Marketing
Because SMS marketing is a relatively recent field of marketing, there are naturally a lot of misconceptions floating around about it. These misconceptions often arise from not understanding how the process works, or simply from not having enough experience in trying...
by Dave Gonynor | Dec 21, 2015 | PPC Ads, Restaurant Email Marketing, Web Marketing
There are more ways than ever before for marketers to track where their customers are coming from, who saw advertisements they put out and whether people who saw those advertisements came and visited a store. Many big-time companies are helping marketers figure out...
by Dave Gonynor | Dec 17, 2015 | Restaurant Email Marketing, Web Marketing
As technology continues to evolve, there is an ever-growing amount of channels through which you can communicate with your customers. But which of these channels do customers enjoy using the most to stay in touch with their favorite brands? A survey by MarketingSherpa...
