Digital Postcards vs. Direct Mail Postcards
For $1,000 Your Digital Postcard Will Be:
Seen by 25,000* Local Prospects
Seen an Average of 3* times per Prospect (75,000 Impressions)
Delivered During the Days and Times That Make the Most Sense
(* Average results based on hundreds of ads run for clients.)
For $1,000 Your 6.25x9″ Direct Mail Postcard Will Be:
Mailed to 2,564* Homes
Seen Once per Household (2,564 Impressions)
Determined by the USPS® mail delivery scheduling system.
(*Pricing per leading direct mail service provider. 39¢ for 2,500 cards.)
We work with and support:
Independent Marketing Companies
Large Businesses and Brands
Corporate Marketing Departments
Franchisors, Franchisees, & Independents
Digital Postcards Reach Your Ideal Prospects
Target by Geography, Demographics, Interests and More.
Promote single use coupon offers customers redeem on their smartphone.
Done For You
All ad copy, images, targeting, placement, and reporting is done for you.
The average American adult (18+) spends 2 hours, 51 minutes on their smartphone every day.
Answers to Frequently Asked Questions
What is a Digital Postcard Mailer?
Why use Digital Postcard vs Direct Mail Postcards?
For $700 you could distribute a digital postcard mailer to over 15,000 unique people locally. Each person will see your digital postcard approximately 3X or 45,000 impressions. Ad impressions increase the likelihood of hitting the customer at the right time and improve conversions.
* Pricing from leading print postcard mailer provider.
Can I promote Online Ordering offers on my digital post card?
Is my digital postcard mobile friendly?
What is included in the digital postcard pricing?
1. Creating the digital postcard landing page.
2. Creating the associated digital coupons.
3. Creating the Facebook ad to distribute the flyer.
4. Monitoring ad performance.
5. Providing coupon tracking and redemption reports.
6. Emailing completed customer feedback surveys.
LIMITING COUPON USAGE
How do I restrict the coupon to a single use?
We have distributed over 500 million digital coupons over the past five years.
How will my staff redeem the coupon?
How long does it take to redeem the coupon in-store?
What is happening during the redemption process?
• The coupon is not a fake.
• The coupon has not expired.
• The coupon has not already been redeemed.
If your customer already used the coupon their phone will indicate it has already been used and the date and time it was used.
Can digital coupons be shared with friends and family?
Can I provide unlimited coupon usage?
CAMPAIGN SETUP & MGMT
What is the lead time for a digital postcard campaign?
Who manages my campaign?
Who creates and manages the Facebook ads?
How will I know if my digital postcard is working?
Your Facebook ads are tracked in a Facebook ad account created for your business. Facebook ad reports will track the number of people that requested the coupon and the number of people that redeemed the coupon.
What do I need to provide to run the digital postcard campaign?
How is a Digital Postcard Mailer distributed?
What are the advantages of using Facebook ads?
1. Local geography – radius, zip code, DMA
2. Time of day and day of week ad distribution
3. Demographics including age, sex, Mom’s, married, etc
4. Interests such as type of cuisine, health conscious, etc.
5. Interest in your competition
6. People that live, work or a travelling near your location
What if my customers are not on Facebook?
How does the customer get the coupon?
Why ask the customer for their email address?
Can Facebook track online ordering purchases?
Can my POS system track coupon redemptions?
How do I know the customer had the coupon?
Can I get customer feedback about my business?
Spend less and attract more new customers.
Call Us Today:
“It costs almost $1,000 to send 2,500 postcard mailers to your local area. For $1,000 your digital postcard can be seen by 25,000 people locally.”
“Give it a try. You’ll be glad you did.”
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